Change, growth and opportunity...
After my last newsletter entry, it would appear that I should not read anything written by Andy Rooney, the curmudgeon of 60 Minutes fame, prior to writing my article. Or so I’ve been told. Some felt that my “Rooney-ish rant” about changing the time being a waste of time was also, well, a waste of time. I remain undaunted. Longfellow had his critics, too.
None-the-less, I’ll talk about something a bit more on mission. I've been thinking a lot about change in recent days. Not the kind of change that you toss into the toll basket - the other kind. There certainly is a lot of change taking place in Freeport these days.
We've made a lot of changes in FMA over the last year and a half or so. I'd like to think that the majority of them were for the good. At least I hope so.
There are two types of changes. The kind you have no control over - like day changes to night or the changes in the seasons, and the changes that you make consciously by choice. Most of those you hope are for the better. I don't know of anyone (and I know some pretty dumb people) who's ever thought "Yep, I'm gonna change that and see if I can't make it worse."
Perhaps the most interesting is that while our enjoyment of the familiar makes us on the one hand resistant to change, our entire advanced civilization and culture is based on constant change and thereby continual improvement.
A lot of the information in this newsletter happens to be about change. The exciting thing is that with change there always comes growth and opportunity.
The door is always open,
Dick
So what's happening???
One of our most popular FMA features is our online Calendar of Events. It is also one of our important marketing tools for showcasing Freeport as a destination with lots of things-to-do offerings. We have just introduced dynamic improvements in the FMA online Calendar of Events, that take it to a new level of usability, convenience and value.
The new calendar puts all events in a sortable and searchable format. It allows the user to choose month, week, day or list views. You can click on an event of interest and a pop-up opens with additional info, event description, directions to the event and links - all without leaving the calendar page.
You can search the calendar by key word, print the entire month or particular event info right from the calendar page, choose what type of events you want displayed, and even ask our "calendar wizard" to email you a reminder about an event of interest!
The exciting new format allows FMA the ability to show a wider range and larger number of events to our visitors. FMA members are welcome to link directly to the FMA Calendar page from their own websites.
Movers and Shakers...
Speaking of change - it's enough to keep track of the building changes and the various stores and divisions moving around so that this could be built where that was and that could move to where this is - and now the people are moving around, too! Honestly, it's like trying to keep kittens in a box. Anyway - here are some noteworthy changes:
Dayna Riley will be leaving Freeport, the FMA Board, oh, and her job at Best Western Freeport Inn & Cafe after some 18 years. :( She is becoming the General Manager of the first Courtyard Marriott Hotel in Maine :) We will miss Dayna very much, and offer a sincere thank you for all the years of dedication and contribution to FMA and the Freeport community.
Jenn Libbey, General Manager of the Freeport Comfort Suites, will be joining the FMA Board of Directors in Dayna's stead. Jenn brings great enthusiasm and ability to the Board. Jenn will also chair the Membership committee as Dayna had done previously.
Connie Hofacker, store manager at Dooney and Bourke has also been voted onto the FMA Board of Directors. Connie brings strength and stability to the Board. She has more than 18 years experience in retail management for a high-end national designer, and an equal amount of experience as a Freeport merchant. Connie will fill the vacancy left by Kim Grabarz of Norway Savings Bank, who has stepped down to focus on other tasks.
Stephanie Gagnon, store manager at Hartmann for the last few years,is also joining the FMA Board. Stephanie will be filling the board vacancy left by Christina Dargis' advancement and move to Florida for Lenox. Coincidently, Stephanie will also be moving to Lenox as manager of the Freeport Lenox location.
All three of these new board members are purposeful, capable, outgoing, outspoken and energetic. We are delighted at their willingness to advance the mission of FMA!
Switchin' It up some more....
Look for news of an exciting co-op advertising plan between FMA and the new Switch Lifestyle Magazine, especially for our FMA members.
More news coming soon, including Radio Freeport!, coming soon to an iPod, desktop, cellphone or MP3 player near you. |